You agree to the privacy policy below, and the Privacy Policy for Substack, the technology provider.

Foonie Magus Pte. Ltd.


Foonie Magus Pte. Ltd. ("Foonie ") is dedicated to protecting the privacy rights of its users (collectively "users" and individually each a “user”).  This Privacy Policy (this "Policy") describes the ways in which Foonie collects, stores, uses, and manages the users’ information, including personal information, and data that users provide or Foonie collect in connection with the users’ usage of Foonie’s websites, including,, and (collectively, the "Sites") or any Foonie games which are provided on an iOS and Android mobile platform (collectively, the "Service(s)").  Please note that the scope of this Policy is limited to information and data collected or received by Foonie through user’s use of the Service.  Foonie is not responsible for the actions of third party persons or third party companies, the content of their respective websites, the use of information or data users’ provision of them, or any products or services they may or may not offer.  Any links to those third party websites do not constitute Foonie’s sponsorship of, or affiliation with, such third party persons or third party companies, whether or not on an implied or explicit basis.


Foonie may collect the following information and data from user:

  • Contact information (such as name and email address);

  • For posting on our forum(s) (if applicable), user’s Username and password;

  • Profile information that user volunteers (such as profile photo, gender, age or birthday, links to profiles on other social networking websites) to be posted on the Sites;

  • When user browses the Sites, such Sites also automatically receive user’s internet protocol (“IP”) address, type of user’s device’s operating system (“OS”), browser type and language;

  • Employment information (resume, name, email address, phone number);

  • For e-mail marketing (if applicable) purposes and with user’s permission, Foonie may send user emails about its store’s information, new products and other updates;

  • For E-commerce (if applicable:) purposes, when user purchases something from Foonie’s stores, as part of the buying and selling process, Foonie will collect the user’s personal information, such as user’s name, address and email address.

  • For usage of Foonie’s Game/Application (aka App) (if applicable) when user downloads and uses such Game/ Application, Foonie will not collect any information that constitutes users “personally identifiable information”. Foonie may however collect certain non-personally identifying information and /or data about user (“Non-Identifying Information”). The type of Non-Identifying Information Foonie collects includes, but is not limited to: (i) mobile device type, device identification code, device properties, mobile device identifiers (such as user’s unique device ID (persistent/non-persistent, hardware type, medial access control ("MAC") address, international mobile equipment identity ("IMEI"), and user’s device name (ii) geographical data; (iii) Foonie’s Game data such as user’s interactions with such game and with the other players inside such game via server log files, user’s player ID, scores and achievements within the Application; and (iv) ads user click on within the Application;

  • For Tracking Technologies (if applicable) purposes, Foonie may also permit Foonie’s Advertising Display Partners to collect Non-Identifying Information about users while users are using the Application. Please visit Foonie’s Advertising Display Partners’ websites to find their own privacy policies regarding their use of users’ Non-Identifying Information. Please note that some of Foonie’s Advertising Display Partners may send targeted advertisements based on user behavior;

  • For purposes required by Foonie and Foonie’s marketing and outsourcing partners, affiliates, or analytics service providers to improve on the quality of the Services (such as tailoring recommendations to user’s interests and making the Services easier to use), they may each use technologies such as cookies, beacons, scripts, and tags to identify a user's computer/device and such information contained in a cookie may be linked to user’s personal information  .  Users can disable cookies at any time, although users may consequently not be able to access or use certain or all of the features of the Services.

  • For linkage to Social Media platforms (if applicable), the Sites include Social Media Features, such as the Facebook “Like” button and Widgets, such as the “Share this” button or interactive mini-programs that run on Foonie’s Sites. Such Social Media Features may collect user’s IP address, which page users are visiting on Foonie’s Sites, and may set a cookie to enable the Feature to function properly. Social Media Features and Widgets are either hosted by a third party or hosted directly on Foonie’s Sites. User’s interactions with such Features are governed by the relevant privacy policy of the company providing it. Foonie may offer users the opportunity to invite user’s contacts from a Social Network Service (such as user’s Facebook friends) so that those contacts can be located in Foonie’s Games and/or user can invite them to join user in Foonie’s Games.  Such contact information will be used only for the purpose of sending communications to the addressees being contacted by user.  User or the third party may contact Foonie to request the removal of this information from Foonie’s database(s) to the extent Foonie  stores any of this information.

  • For purposes of conducting surveys (if applicable), Foonie may also acquire information from users through (1) user’s access and participation in message boards on the Service, or (2) user’s participation in surveys regarding the Service;

  • For Sweepstakes or Contest (if applicable) purposes, Foonie may provide users the opportunity to participate in a sweepstakes or contest through Foonie’s Service. If user participates, Foonie will request certain personal information from user.  Participation in these sweepstakes and contests are voluntary and user therefore has a choice whether or not to disclose this information.  The requested information typically includes contact information (such as name and email address), and demographic information (such as zip code or geographical location). Foonie uses this information to notify winners and award prizes, to monitor traffic or personalize the Service.  Foonie may use a third party service provider to conduct these sweepstakes or contests; such company is prohibited from using users' personal information for any other purpose.


How does Foonie get user’s consent?

By using the Service, users are explicitly  agreeing to the terms of this Policy and the processing of user’s information and data, including user’s personal information, in the manner provided in this Policy.  If user does not agree to these Policy’s terms, please do not use the Service.

When user provides Foonie with personal information to complete a transaction, verify user’s credit card, place an order, arrange for a delivery or return a purchase, Foonie has implicitly obtaine user’s consent for Foonie’s collection of such information  and to be using the same for that specific reason only.

If Foonie asks for user’s personal information for a secondary reason, like marketing purposes, Foonie will either ask user directly for user’s explicit consent, or provide user with an opportunity to say no.

How does user withdraw a given consent?

Upon request, Foonie will provide user with information about whether Foonie holds any of user’s personal information. If user’s personal information changes, or if user no longer wants to use Foonie’s Services, user may correct, update, delete inaccuracies, or delete user’s personal information by making the changes within user’s account settings or by contacting Foonie for it to do so for user. In some cases, Foonie may not be able to remove user’s personal information, in which case Foonie will let user know if Foonie has been unable to do so and why. Foonie will respond to user’s  access request within a reasonable timeframe.

“Opting Out of Marketing:: User may opt-out of receiving promotional emails from Foonie by following the instructions in such promotional emails or by emailing Foonie with the contact information provided in this Policy. If user opts-out, Foonie may still send user non-promotional emails, such as emails about user’s accounts or Foonie’s ongoing business relations. User may also opt-out of receiving SMS notifications from Foonie, either via SMS or by emailing Foonie.

If user has an unresolved privacy or data use concern that Foonie has not addressed satisfactorily for the continued collection, use or disclosure of user’s information, user may at anytime, alert Foonie by contacting Foonie either by emailing:; or by post to: Foonie Magus Pte. Ltd. 50 Draycott Park, #25-02, The Draycott, Singapore 259396


Foonie 's necessity in using information from users is to create user’s account, provide Services to user, let user administer the use of Foonie’s Game/ Application, improve Foonie’s Services, contact user, conduct marketing and research and create reports for Foonie’s internal use.  Foonie stores information on servers located in the United States via Amazon Web Services and may choose to also store information on servers and equipment in other countries.

Foonie uses information collected through Foonie’s Services for purposes described in this Policy or disclosed to user in connection with Foonie’s Services. For example, Foonie may use user’s information to:

  • Create game accounts and allow users to play Foonie’s games;

  • Identify and suggest connections with other Foonie’s users;

  • Operate and improve Foonie’s Services;

  • Understand users and each user’s preferences to enhance user’s experience and enjoyment using Foonie’s Services;

  • Respond to User’s comments and questions and provide customer service;

  • Provide and deliver products and services user request;

  • Deliver advertising and marketing and promotional information to user;

  • Send user related information, including confirmations, invoices, technical notices, updates, security alerts, and support and administrative messages;

  • Communicate with user about promotions, rewards, upcoming events, and other news about products and services offered by Foonie and Foonie’s selected partners;

  • Enable each user to communicate with other users; and

  • Link or combine it with other information Foonie get from third parties, to help understand user’s preferences and provide user with better services.

Foonie will also be collecting and using user’s information for the performance of the Services, including the following services and activities:

  • Website Services

  • While user is browsing the Sites, user’s computer's OS, IP address, access times, browser type and language and referring Web site addresses may be logged automatically.  Foonie may use this information to monitor, develop and analyze user’s use of the Service.

  • Foonie may ask user to submit, and Foonie may process, data that is personal to user, including but not limited to user’s name, profile photo, gender, age or birthday, links to user’s profiles on social networking websites and other third party sites, user names and e-mail and mailing addresses.  Foonie may use this information to create a user profile and provide user Services.

  • Foonie may use user’s gender and birthday to analyze Game users trends and target certain promotions.

  • Customer Services

  • When user contacts Foonie’s customer service group, Foonie may use user’s email address to ask user about user’s gaming experience with Foonie’s Games and to notify user about company news and promotions.

  • If user no longer wishes to receive certain email notifications from Foonie, user may opt-out at any time by following the “unsubscribe link” located at the bottom of each email communication or by emailing Foonie with the contact information provided in this Policy.

  • User’s mailing address may be used if Foonie has merchandise or other physical promotional materials that Foonie want to mail by post to user.  If user no longer wishes to receive these types of promotional materials, user may opt-out from receiving them at any time by emailing Foonie with the contact information provided in this Policy.

  • Third Party Services

  • Foonie's Services may contain third party tracking and data collection and analytics tools from Foonie’s service providers, examples of which include Google Analytics and MobileAppTracking by iTunes. Such third parties may use cookies, APIs, and SDKs in Foonie’s Services to enable them to collect and analyze user and device related data and information on Foonie’s behalf. The third parties may have access to and collect data and information about user, such as user’s device identifier, MAC address, IMEI, locale (specific location where a given language is spoken), geo-location information, IP address, application usage, access and session times, applications present on the device or in use at a particular time on the device, and user’s viewing of and interactions with advertising, for the purpose of providing their services, including, for example, enabling, providing and delivering advertising as described in further detail below.  

  • The privacy policies of Ather’s service providers may include additional and /or different terms and disclosures regarding their respective data collection and use practices and tracking technologies, and Foonie encourages users to check those separate privacy policies to learn more about such service provider’s individual data collection and use practices, use of cookies and other similar tracking technologies.

  • Applications for Employment

  • If user wishes to submit a resume, Foonie provides user the option to upload it to the relevant Site(s) and Foonie will thereunder collect user’s name, email address and mobile telephone number. Foonie uses this information to contact user regarding setting up an interview or to determine if user is qualified for the position in which user has applied.

  • Mobile Applications

  • When user uses any of the Foonie’s Games or Applications on a mobile platform, Foonie may record certain information and data, such as user’s application usage, access, session times and in-app purchases, user’s unique device ID (persistent / non-persistent), hardware type, MAC address,  IMEI, the version of user’s OS, user’s device name, user’s email address (if user has connected to a Social Network), and user’s location (based on user’s IP address).  This information is useful to Foonie for troubleshooting and helps Foonie understand usage trends and improve and optimize the Services and user experience, and may also be utilized for other purposes, such as interest based advertising as described elsewhere in this Policy.

  • In addition, Foonie creates a unique user ID to track user use of Foonie’s Service.  This unique user ID is stored in connection with user’s profile information to track the Foonie’s Games which users are playing.

  • Foonie may occasionally send users push notifications through Foonie’s mobile applications to send  each user’s Game updates, high scores and other service related notifications that may be of importance to such user.  User may at any time opt-out from receiving these types of communications by turning them off at the device level through user’s settings.

  • With only user’s express consent, Foonie or Foonie’s partners may collect user’s  precise location based information (GPS) for the purpose of matching user with opponent players in user’s local area, to tailor content specific to user’s area (such as event announcements), to show user’s location to other players, and to match user’s device location to certain points of interest for purposes of interest based advertising as described elsewhere in this Policy. Other players in Foonie’s Game may then be able to see that user are available to play a game when user participate in specific areas of Foonie’s Games. Please note that participation in this part of the Services is not a requirement for all gameplay in Foonie’s Games, but it may be a requirement for example to participate in local gameplay with others in users in the relevant geographical area.

  • Advertising Activities

  • Given Foonie may feature advertisements in Foonie’s Games, and with the help of Foonie’s partners, Foonie and or such Foonie’s partners will collect and use data and information about user and user’s device (including the presence of applications on the device or in use at a particular time on the device) in connection with such advertising, including user’s viewing of and interaction with any such advertising, in order to deliver, enable, target and optimize advertising and promotional information that is more relevant to user and is based on user’s game and device usage, online behavior and interests (this is commonly referred to as online behavioral or interest based advertising). Foonie and Foonie’s partners may also use cookies or similar tracking technologies to track the content users access or user’s device location for purposes of interest based advertising. The privacy policies of Foonie’s partners may include additional terms and disclosures regarding their respective data collection and use practices and tracking technologies.  Foonie encourages users to check those privacy policies to learn more about their data collection and use practices, use of cookies and other similar tracking technologies.

  • Advertisers on mobile devices and Foonie’s third party advertising and analytics partners sometimes collect and use Advertising IDs to enable and optimize advertising. Advertising IDs are non-permanent device identifiers such as the Android advertising ID and/or Apple's ID for advertising.

  • These advertisers and third party advertising and analytics partners may collect and use data and information about users, such as user’s Service session activity, viewing of and interaction with an advertisement, device identifier, MAC address, IMEI, geo-location information and IP address for the purposes of analyzing, tracking and measuring advertisement performance and to provide interest based advertising.

  • In addition, user may see Foonie’s games advertised in other services.  After clicking on one of these advertisements and installing Foonie’s game, user will become a user of Foonie’s Service.  In order to verify the installs, a device identifier may be shared with the advertiser or third party advertiser or analytics partner.

  • Choices Regarding Ad Targeting and Data Use

  • Users may click on the following link: for information on how to opt-out of the delivery of interest based advertising as well as certain uses of precise location placements. Please note however users will still receive generic ads.

  • Users can exercise an opt-out for interest based advertising services on mobile applications by checking the privacy settings of sser’s Android or iOS device and selecting "limit ad tracking" (Apple iOS) or "opt-out of interest based ads" (Android). If users would like to adjust user’s choices regarding the use of precise location data, users may also do so via user’s mobile device settings.

  • Finally, many of our partner's that enable online behavioral or interest based advertising are members of one or more digital advertising industry self-regulatory programs. Users may click below for the Network Advertising Initiative ("NAI") and Digital Advertising Alliance ("DAA") to learn more about targeted or interest based advertising and to opt out of certain targeting programs.




Foonie does not share user’s personal information except as approved by user or as described below:

  • Compliance with Laws and Law Enforcement: Foonie cooperates with government and law enforcement officials and private parties to enforce and comply with the relevant applicable laws. Foonie will disclose any information Foonie possesses  about users to government or law enforcement officials or private parties as Foonie, in Foonie’s sole discretion, believes necessary or appropriate to respond to claims and legal processes (including but not limited to subpoenas), to protect the property and rights of Foonie or a third party, to protect the safety of the public or any person, or to prevent or stop any activity Foonie may consider to be, or to pose a risk of being, illegal, unethical, inappropriate or legally actionable. This includes exchanging information with other companies and organizations for fraud protection. In certain situations, Foonie may be required to disclose personal information in response to lawful requests by public authorities or for local law enforcement requirements

  • Business Transfers: Foonie may sell, transfer or otherwise share some or all of its assets, including user’s Non-Identifying Information, in connection with a merger, acquisition, reorganization or sale of assets or in the event of bankruptcy. User will be notified via email and/or notice on Foonie’s Sites of any change in ownership or users of personal information.

  • Foonie may share aggregate, santized or anonymized information about users with the following advertisers, publishers, business partners, sponsors, and other third parties.

  • Advertising Display Partners. Foonie will share user’s Non-Identifying Information with advertising service provider companies with whom Foonie have relationships, including but not limited to Admob, Tapjoy and Greystripe, Mopub, Inmobi, Mobfox, Tapit (collectively, “Advertising Display Partners”). Please visit Foonie’s Advertising Display Partners’ websites to find their respective privacy policies regarding their respective use of user’s Non-Identifying Information. As noted above, some of Foonie’s Advertising Display Partners may send targeted advertisements based on user behavior.

  • Service Providers. Foonie may engage third party companies and individuals to facilitate Foonie’s Application, to provide the Application on Foonie’s behalf, to perform Application-related services (including but not limited to maintenance services, database management, web analytics and improvement of the Application’s features) or to assist us in analyzing how Foonie’s Application and service are used. These third parties have access to user’s information only for purposes of performing these tasks on Foonie’s behalf.


Foonie is very concerned with safeguarding user’s information. Foonie employs reasonable measures designed to protect user’s information from unauthorized access or against loss, misuse or alteration by third parties.

Although Foonie makes good faith efforts to store the information collected on the Services in a secure operating environment that is not available to the public, Foonie cannot guarantee the absolute security of that information during its transmission or its storage on Foonie’s systems.  Further, while Foonie attempts to ensure the integrity and security of  network and systems, Foonie cannot guarantee that Foonie’s security measures will prevent third-party "hackers" from illegally obtaining access to this information.  Foonie does not warrant or represent that user’s information will be protected against, loss, misuse, or alteration by third parties. User acknowledges that no method of transmission over the Internet, or method of electronic storage, is 100% secure.  Therefore, Foonie cannot guarantee absolute security of user’s information.


Foonie retain user’s information for as long as user’s account is active or as needed to provide user Services.  Foonie will also retain and use user’s information as necessary to comply with Foonie’s internal archival policies, regulatory reporting purposes, legal obligations, resolve disputes, and enforce Foonie’s agreements.


Foonie does not knowingly collect or solicit personal information from or direct or target interest based advertising to anyone under the age of 13 or knowingly allow such persons to use Foonie’s Services.  If user is under 13, please do not send any personal information to Foonie, including user’s name, mailing address, telephone number, or email address.  No one under the age of 13 may provide any personal information to Foonie.  In the event that Foonie learns that Foonie has inadvertently collected personal information from a child under age 13, Foonie will delete that information as quickly as possible.  If user believes that Foonie might have any information from or about a child under the age of 13, please contact Foonie.


Foonie reserves the right to modify this Privacy Policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon posting on the relevant Site(s). If Foonie makes material changes to this Policy, Foonie may choose to notify users that the Policy has been materially updated.


If users would like to: (i) access, correct, amend or delete any personal information Foonie may have about users, (ii) register a complaint, or (iii) simply want more information, users may contact Foonie’s Privacy Compliance Officer by emailing him/her at or by post at Foonie Magus Pte. Ltd.

[Re: Privacy Compliance Officer]

[50 Draycott Park, #25-02, The Draycott, Singapore 259396]